extension shown: bib [x]
Brand
A brand is a name used by an organization or business person for labeling a product, product group, or similar.
Usage: Between 10,000 and 50,000 domains
| Property | Expected Type | Description |
|---|---|---|
| Properties from Brand | ||
aggregateRating
|
AggregateRating | The overall rating, based on a collection of reviews or ratings, of the item. |
logo
|
ImageObject or URL | An associated logo. |
review
|
Review | A review of the item. Supersedes reviews. |
| Properties from Thing | ||
additionalType
|
URL | An additional type for the item, typically used for adding more specific types from external vocabularies in microdata syntax. This is a relationship between something and a class that the thing is in. In RDFa syntax, it is better to use the native RDFa syntax - the 'typeof' attribute - for multiple types. Schema.org tools may have only weaker understanding of extra types, in particular those defined externally. |
alternateName
|
Text | An alias for the item. |
description
|
Text | A short description of the item. |
image
|
ImageObject or URL | An image of the item. This can be a URL or a fully described ImageObject. |
mainEntityOfPage
|
CreativeWork or URL | Indicates a page (or other CreativeWork) for which this thing is the main entity being described.
See background notes for details. Inverse property: mainEntity. |
name
|
Text | The name of the item. |
potentialAction
|
Action | Indicates a potential Action, which describes an idealized action in which this thing would play an 'object' role. |
sameAs
|
URL | URL of a reference Web page that unambiguously indicates the item's identity. E.g. the URL of the item's Wikipedia page, Freebase page, or official website. |
url
|
URL | URL of the item. |
Instances of Brand may appear as values for the following properties
| Property | On Types | Description |
|---|---|---|
brand
|
Organization or Product or Person | The brand(s) associated with a product or service, or the brand(s) maintained by an organization or business person. |
Acknowledgements
This class is derived from the GoodRelations Vocabulary for E-Commerce, created by Martin Hepp. GoodRelations is a data model for sharing e-commerce data on the Web that can be expressed in a variety of syntaxes, including RDFa and HTML5 Microdata. More information about GoodRelations can be found at http://purl.org/goodrelations/.Schema Version 2.2